Trump’s Tarrifs
In early April 2025, the world saw an unprecedented shift in global trade when U.S. President Donald Trump’s tariffs were implemented, affecting the fashion industry
April 9, 2025
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Ecommerce Strategy
Product Variant Schema: How It Can Enhance Your Ecommerce Sales
Product variant schema might sound technical, but it’s a game-changing tool that can enhance your Shopify store’s visibility, customer experience, and sales. In this blog,
December 27, 2024
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Ecommerce Strategy
Designing for Dark Mode Email: Tips for Klaviyo Users
Dark Mode Email is becoming increasingly popular and with mobile users checking emails first thing in the morning adapting email marketing designs is key.
November 19, 2024
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Ecommerce Strategy
Embracing Data Privacy as a Competitive Edge in Digital Marketing
Let’s explore how you can leverage data privacy for not only ethical practices but also in achieving a competitive edge in the fashion ecommerce space.
October 23, 2024
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Ecommerce Strategy
Mastering the Art of Advertising for Luxury Brands: Create Compelling Ad Copy
In this article, we delve into the world of advertising for luxury brands and unveil how to create compelling ad copy that enhances your brand’s visibility.
October 23, 2024
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Ecommerce Strategy
Customer Journey Mapping: Tailoring Content For Fashion E-commerce Every Step of the Way
Customer journey mapping is key for fashion ecommerce to ensure personalised content is aligned with every stage of a consumer’s journey.
October 23, 2024
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Ecommerce Strategy
Enhancing Your E-commerce Strategy: How Klaviyo Integrates With Shopify
Klaviyo, a powerful email marketing platform known for its advanced automation and personalization features, seamlessly integrates with Shopify to streamline your e-commerce marketing efforts. In
October 2, 2024
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Ecommerce Strategy
A Beginner’s Guide to Advertise on Google Ads
Are you looking to increase your brand’s visibility and attract potential customers to your website? Advertising on Google Ads is one of the most effective
October 2, 2024
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Ecommerce Strategy
Connecting Shopify To Google Merchant Center
If you are an e-commerce business owner using Shopify to power your online store, connecting your Shopify store to Google Merchant Center can significantly boost
October 2, 2024
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Ecommerce Strategy
How to Perform a Competitor Analysis to Boost Your Marketing Strategy
In the fast-paced world of digital marketing, staying ahead of the competition is crucial for the success of your brand. One effective way to gain
September 12, 2024
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